SAG-AFTRA negotiators spent Thursday afternoon in a holding pattern as the union waited for a response from management to its most recent counterproposal.
Agreements around AI remain elusive and frustrating to both sides of the table. Management believes the union is focused on too many “what if” scenarios involving fast-changing generative AI technology, while actors maintain that AI is the existential threat to their livelihoods that has fueled much of the strike.
The work stoppage that began July 14 has reached Day 112, marking the longest strike against TV and film producers in SAG-AFTRA’s nearly 100-year history.
As the union and the Alliance of Motion Picture and Television Producers inch closer to an agremeent, sources close to the situation said there was frustration from the AMPTP side that SAG-AFTRA raised a number of issues this week that are seen by management as late additions to the demands while the union side counters that these issues have been on the table all along, but were lower on the list of priorities, until now.
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