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How Sania's Brow Bar Owner Sania Vucetaj Pioneered the Brow Industry

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By All products are independently selected by our editors. If you buy something, we may earn an affiliate commission.When did you start to care about your ?

By “care," I don't mean plucking them to oblivion when you were in high school. I mean really care about your eyebrows. Shaping them just right to frame your face, searching high and low for the best products, painstakingly drawing on hairs for thickness.

Most people can trace their obsession to the past decade. But for , founder of , eyebrows have been at the center of her 25-year career.An early pioneer of the full brow look, Vucetaj has earned the nickname “Eyebrow Angel” for her ability to transform them through her tweezer-only shaping method, which promotes .

Her work and expertise have appeared in publications like Vogue, Elle, The New York Times, and Forbes, and her namesake salon has stood in Manhattan’s Chelsea neighborhood since 2011, where she’s groomed the brows of celebs like , , and .Before her success, Vucetaj's brow journey started at a young age.

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