Eminem has formally objected to efforts by Gizelle Bryant and Robyn Dixon – who both appear in the US TV show ‘Real Housewives Of Potomac’ – to trademark the name of their podcast.
And what is that podcast called? Reasonably Shady.Launched back in May 2021, the official blurb of Reasonably Shady declares that the programme “features conversations about being fearless women” as Bryant and Dixon “recount stories from their exciting lives”.Which is all well and good, but earlier this month the duo filed an application to trademark the name of the podcast, so that Bryant and Dixon would have the exclusive rights to use their brand for the sale of beauty products, clothing and other assorted tat.But hang on for one God damn minute, what does the Real Slim Shady have to say about all this?
By which I mean, of course, what is the view of rapper, musician, producer and – most importantly of all – Shady trademark owner Marshall Mathers IIIAfter all, as a legal filing with the US Trademark Trial And Appeal Board states, Eminem has “invested a substantial amount of time, effort and money in promoting the name and marks Slim Shady and Shady”.And those are not just names he uses when releasing some good old rap records remember.
No, he provides other goods and services under those names too. In fact, he has also invested “a substantial amount of time, effort and money” in “ensuring the high quality of goods and services provided under the name and marks Slim Shady, Shady and Shady Limited”.“Applicant’s mark Reasonably Shady so resembles opposer’s mark Slim Shady, Shady and the mark Shady Limited in terms of appearance, sound and commercial impression as to be likely, when applied to applicant’s goods, to cause confusion and mistake.
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