Bruce Springsteen’s manager Jon Landau has released a statement following criticism about the musician’s recent ticket prices.Last week, when tickets for Springsteen’s 2023 world tour dates went on sale, fans were asked to pay up to $5000 (£4152) for some tickets.The site’s “dynamic pricing” model allows Ticketmaster to charge more for tickets when they first go on sale.
The system responds to demand and so increases or decreases prices in line with what “scalpers” – a person who re-sells a ticket for profit – would sell them for, keeping the money in-house for the seller and artist.The system also sees increase with demand for certain “platinum tickets”, which are placed throughout each venue.Now, Springsteen’s manager has responded to the backlash to the prices.
In a statement to The New York Times he said: “In pricing tickets for this tour, we looked carefully at what our peers have been doing.
We chose prices that are lower than some and on par with others.”He continued: “Regardless of the commentary about a modest number of tickets costing $1,000 (£828) or more, our true average ticket price has been in the mid-$200 (£165) range.
Read more on nme.com
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