‘Bad Boys: Ride or Die’ Sets Mainland China Theatrical Release
variety.comPatrick Frater Asia Bureau Chief Columbia Pictures’ action-comedy movie “Bad Boys: Ride or Die” is set to play in cinemas in mainland China from June 22, it was announced on Thursday.
Starring Will Smith and Martin Lawrence, the film is the fourth in the nearly 30-year-old Bad Boys franchise. It sees the titular Miami cops investigate corruption in the police force after their late boss is accused of colluding with a foreign mafia.
But the tables are turned and the pair have to go on the run while still trying to solve the case. The film releases in a multitude of international territories from June 5 and in North America from June 7.
The China date, only two weeks later, is in keeping with recent trends that give Hollywood titles near-synchronized outings in the Middle Kingdom and a modicum of marketing runway.
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