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AMC Theatres Building Distribution Team With New VP Hire After ‘Eras Tour,’ ‘Renaissance’ Box Office Success

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variety.com

Rebecca Rubin Senior Film and Media Reporter AMC Theatres, the world’s largest cinema chain, is leaning into distribution. The company is expanding its distribution team with a key hire and promotion, underscoring its committment to releasing its own movies in addition to showcasing titles from traditional and independent studios.

AMC Theatres launched its distribution team with the premieres of last year’s concert films, “Taylor Swift: The Eras Tour” and “Renaissance: A Film by Beyoncé.” Stephanie Terifay has joined AMC in the newly created position of VP of Distribution.

She will begin on April 26. In this role, Terifay is responsible for engaging the music industry to develop future projects, tailoring distribution strategies and marketing plans to maximize fan engagement.

In other words, Swift and Beyonce’s stadium tours were the first but won’t be the last to grace the big screen — if AMC can help it.

Read more on variety.com
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