Zara Larsson on Finding Creative Freedom With Her New Album ‘Venus’: ‘It’s All Over the Place in the Best Way’
variety.comSteven J. Horowitz Senior Music Writer Zara Larsson has been through a lot since releasing her debut album “1” in 2014, which is why she’s relishing her newfound creative space. “This era is the fun, free, lover era,” she explains of “Venus,” her fourth album that released today. “Venus is the goddess of love and beauty.
She’s Aphrodite. She has many names, but Venus is just embodying what the album is about. It’s the kind of energy I want to bring into the new year, I want to step into my goddess-y vibe of feeling confident.” For the pop singer, that meant undergoing a few administrative changes in the lead-up to “Venus.” In 2022, the 26-year-old, who internationally broke through in 2017 with her sophomore album “So Good” and the top 20 hit “Never Forget You,” announced the launch of her own record label Sommer House, licensed through Epic USA and distributed by Sony Sweden.
The move also coincided with the acquiring of her back catalog, allowing her the freedom to make music with the liberty of knowing its artistic rewards (and risks) rested squarely on her shoulders. “It definitely gave me a sense of security in knowing that I have the songs, and I actually think it’s quite rare for artists to be motivated by money and financial gains.
If anything, we’re just hungry for people’s validation and respect,” she says. “But it definitely gives you a sense of security because in a way, that’s sort of a retirement fund.
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