Jennifer Maas TV Business Writer Warner Bros. Discovery CEO David Zaslav opened the company’s quarterly earnings presentation with remarks on the ongoing SAG-AFTRA strike, remaining “hopeful” that the work stoppage will end “soon” following the Hollywood studios’ move to adjust AI language in its “last, best and final offer” to the actors union. “We are hopeful we will reach a resolution to the SAG-AFTRA strike soon,” Zaslav said during WBD’s third-quarter earnings call Wednesday. “We made a last and final offer, which met virtually all of the union’s goals and includes the highest wage increase in 40 years and believe it provides for a positive outcome for all involved.
We recognize that we need our creative partners to feel valued and rewarded and look forward to both sides getting back to the business of telling great stories.
As the strikes underscore, these are challenging times our industry is facing accelerated disruption in a rapidly changing marketplace.
And to succeed long term, we must be flexible and adaptable and have a strong arsenal of assets that will enable us to maintain momentum amidst ever evolving consumer behavior.” As the SAG-AFTRA strike enters its 118th day Wednesday, the industry-wide hope is that the latest movement on AI will be enough to seal the deal.
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