Sony Execs Take CinemaCon Victory Lap Over ‘Spider-Man’ Box Office Domination

thewrap.com:

$1.9 billion box office hit in the midst of record COVID-19 infection rates, it was fitting that Sony Pictures was the first studio to make its presentation at CinemaCon 2022 as Chairman/CEO Tom Rothman and his team took a victory lap after a successful winter led by “Spider-Man: No Way Home.”“What are you guys doing here?

Don’t you know you’re dead? Not only merely dead but most sincerely dead?” joked Rothman to the CinemaCon attendees as he touted the $3.3 billion that Sony films have grossed at the worldwide box office.Along with the runaway success of “No Way Home,” Sony also released another Marvel hit with “Venom: Let There Be Carnage,” which reached $500 million worldwide without the aid of China, while “Ghostbusters: Afterlife” and “Uncharted” also found solid success with domestic audiences.

The numbers vindicate Rothman and Sony motion picture group president Josh Greenstein’s pledge at last year’s CinemaCon to commit to theatrical releasing and to be a key part of the pandemic box office rebuilding process. “We all proved that theatrical windows matter, and we did it together.

Movies that are shown on the big screen with huge worldwide marketing campaigns are what break through culturally,” motion picture group president Josh Greenstein said, pointing out that “No Way Home” had an 88-day theatrical exclusive window at a time when other major studios have cut down the window for their films to 45 days or less.