OK Go Shares New Single ‘This’ From ‘The Beanie Bubble’ Movie (EXCLUSIVE)
variety.comJazz Tangcay Artisans Editor OK Go has shared the new track “This,” from the Apple Original Film “The Beanie Bubble.” The band’s lead singer and guitarist Damian Kulash co-directed the film with his wife Kristin Gore, who also wrote the screenplay.
According to Kulash, the idea for the song, filled with exuberant guitars and horns, was in the script: “The term said, ‘We close to unbelievably joyful music.” The film debuts theaters on limited release on July 21 before streaming on AppleTV+ on July 28.
It stars Zach Galifianakis, Elizabeth Banks, Sarah Snook and Geraldine Viswanathan and follows the story of the Beanie Baby phenomenon.
Kulash says the ending of the movie hits two emotional beats: “feeling a sense of victory and being pissed off about our system.” So, “This” needed to have a “sense of joy with a bit of melancholy and nostalgia to reflect the story and time.” Kulash adds, “After almost two hours of a musical journey through 20th-century pop music — which is like the most satisfying mix tape of all time, for me personally — we needed the final beat of the film to bring viewers back to the present day.
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