Kanye West Doc ’In Whose Name?’ To Be Unveiled At AFM As Goodfellas & Utopia Launch Sales
deadline.comFirst footage of mysterious bio-doc In Whose Name?, promising a fresh perspective on Kanye West’s public transformation over the past six years, including his decision to officially change his name to Ye in 2021, will be unveiled at the upcoming AFM.
Goodfellas and Utopia, who have co-acquired sales rights, have released a first-look image from the work, ahead of screening a first promo to buyers at the market in Las Vegas, with the title already sparking buzz.
Per the release on the AFM splash, the film follows the American rapper, record producer, singer, songwriter, and fashion designer’s ascent to becoming the richest Black man in American history while uncovering why the superstar risked everything he had built in the name of freedom. “Examining the culture that birthed the star, In Whose Name?
explores the overlapping influences of corporate exploitation, racial complexities, and psychological struggles inherent in the American dream,” it read.
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