While the threat of another industry-crippling COVID-19 wave still looms, the end of this past winter’s Omicron surge has given new hope to indie and specialty distributors trying to get moviegoers back into arthouses.
But like the wider blockbuster scene, the biggest specialty success was driven by younger moviegoers with “Jujutsu Kaisen 0,” which scored another victory for Sony’s import wing Crunchyroll.
In recent years, Sony has been able to consistently draw anime fans to theaters with releases of highly anticipated film adaptations of hit TV series like “Dragon Ball Super: Broly,” “My Hero Academia: World Heroes Mission” and, most recently, “Demon Slayer: Mugen Train,” which launched last year to $21 million and set a new opening weekend record for a non-English film at the American box office.
The subsidiary that handled these releases, Funimation, was merged this month with anime streaming site Crunchyroll, which will now be the label for all theatrical anime releases.
Read more on thewrap.com
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