EXCLUSIVE: The booming podcasting sector is getting another player.Jason Ross, who founded consultancy Mercer + Ross, has launched Fresh Produce Media with a cadre of television, film and streaming veterans.The company will focus on developing and producing narrative audio series and has also struck a number of development deals with the likes of Mick Jagger’s Jagged Films, Gerber Pictures and sports-centric studio game1.Fresh Produce currently has ten series in production across the arts, entertainment, music storytelling, wellness, sports, true crime, and science fiction genres.The team includes former IFC and AMC exec Colin Moore, who will oversee content and development, Maureen Traynor, former head of business operations at Spotify
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