Hollywood for Harris: Meet the Political Consultants Advising Celebrities on How to Leverage Their Star Power for Maximum Effect
variety.comKamala Harris took over as the Democratic presidential candidate four weeks ago, the phones started ringing at WME. “Everybody wants to get involved,” says Matt Kaplan, who heads up political affairs at the agency. “Everybody wants to know how they can help.” Kaplan is the go-between who connects the campaign and convention organizers with the agency’s roster of stars.
Natalie Tran performs a similar role at CAA. She, too, has seen a surge of excitement. “I’ve received more incoming in the last eight days than I have since January,” Tran says.
A handful of Hollywood players are so politically active that they hire their own strategists to organize fundraisers and track legislation.
Others do it entirely themselves — researching issues and firing off tweets when the mood strikes. But most lean on consultants to help them make the most of their political engagement.
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