Fifth Season Selling $1B Worth Of Apple TV+ Content At London TV Screenings Including Jason Momoa, Nicole Kidman, M. Night Shyamalan Shows
deadline.comEXCLUSIVE: Fifth Season is selling more than $1B worth of Apple TV+ content including Jason Momoa-starrer See, Nicole Kidman‘s Roar and M.
Night Shyamalan’s Servant at the London TV Screenings. Prentiss Fraser, Fifth Season’s president of TV distribution, said the move realizes the outfit’s long-term strategy of landing big streamer shows that can then be sold in their second window to smaller buyers.
She said there is “little crossover” between Apple TV+ subscribers and regular linear broadcast viewers in crucial territories, which highlights the opportunities for second window.
The UK, for example, is estimated to have around 2 million Apple TV+ subs – just 3% of the population. Fifth Season’s London Apple slate includes four seasons of Shyamalan’s psychological horror Servant, three seasons of Steven Knight’s Momoa sci-fi vehicle See and another three of Octavia Spencer-starring legal drama Truth Be Told.
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