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CW Acquisition Has Already Paid For Itself, Nexstar CEO Perry Sook Says

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deadline.com

Nexstar CEO Perry Sook said the company’s acquisition of the CW has already paid for itself in terms of adding muscle to the company’s distribution negotiations.

The exec made the comment at the start of Nexstar’s fourth-quarter earnings call with Wall Street analysts. Earlier, Nexstar reported a 45% surge in advertising revenue during the election-fueled quarter.

Total revenue of $1.486 billion climbed 19% from the year-earlier period, but came in just shy of analysts’ consensus forecast for $1.5 billion.

Nexstar last year acquired 75% of the CW, with prior 50-50 partners Warner Bros Discovery and Paramount Global retaining 12.5% stakes.

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