As ‘Fallout 76′ Crosses 20 Million Players Amid Success of Amazon TV Series, Bethesda Game Studios’ Todd Howard Talks Franchise’s Future (EXCLUSIVE)

variety.com:

Jennifer Maas TV Business Writer “Fallout 76″ has found a whole new world of players thanks to the popularity of Amazon’s “Fallout” TV series.

The Bethesda Game Studios title, which first launched in October 2018, crossed 20 million downloads and plays as of Wednesday.

That is a jump from the 17 million players “Fallout 76” had totaled in December, ahead of the April 10 release of Jonathan Nolan’s “Fallout” TV adaptation on Prime Video. “It’s kind of been sneaky popular for a while — but not to this level and it’s just been really great for the for the whole studio,” Bethesda director and executive producer Todd Howard, who oversees the “Fallout” franchise, told Variety.

In the under two months since the series premiered (and has already been picked up for a second season), daily active users across the “Fallout” video game franchise titles developed and published by Bethesda, a division of Microsoft Gaming, have ballooned over 600% to more than 5 million players. “Depending on the ‘Fallout’ game, you’re looking at a 4-6x increase in daily players, which is beyond anything I’ve ever seen in my 30 years of doing this,” Howard said. “Having an event that brings that many people into games that you have and who have never played your games before, that’s a big thing.