'Who in their right mind would want to come here?'
manchestereveningnews.co.ukArmies of tourists on holiday, taking pictures of the old factories, high-rise tower blocks and stacked terraces. This was the ambitious plan for Oldham nearly 50 years ago.
Now there's no doubt Oldham has many attractive qualities. Surrounded by the beautiful Pennine countryside, it boasts a rich industrial heritage exemplified by many fine examples of Victorian architecture.
Nonetheless, the idea of Oldham becoming a holiday destination might be surprising to some - but this is exactly what Oldham Council dreamed up back in 1976.
A real-life campaign called "Come To Oldham" was launched in hopes of turning the one-time industrial heartland in Greater Manchester into a tourist town. READ MORE: These brilliant nicknames from a lost Greater Manchester world are still funny today Read today's top Manchester Evening News stories A report on the campaign was featured on the BBC news programme, Nationwide.
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