Taylor Swift to Earn More Than $100 Million From Spotify Alone in 2023
variety.comJem Aswad Executive Editor, Music Taylor Swift will earn more than $100 million from Spotify in 2023, according to calculations based on her leading number of streams for the year posted by the streaming giant in its year-end “Wrapped” tally.
Based on the 26.1 billion streams she has accumulated since the beginning of the year, and using an average of $0.0035 cents per stream (an inexact calculation, but close enough to speculate), she would have earned around $104 million through November alone (“Wrapped” cut off late last month).
Assuming similar numbers for December, the total would be closer to $130 million. Reps for Swift and Spotify did not immediately respond to requests for comment or confirmation.
Other top earners included Bad Bunny, the Weeknd, Drake and Peso Pluma; the Weeknd didn’t even release an album in 2023 but had one of the biggest hits of his career with the late-blooming 2016 song “Die for You.” Most if not all of these artists own their masters, but considering that Bad Bunny and Peso Pluma are both signed to independent labels, it’s possible that their respective takes are closer to Swift’s than their streaming numbers might suggest.
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