Maurice Segal, a publicity and advertising executive who supervised campaigns for such classic films as Some Like It Hot, The Misfits, The Apartment, West Side Story and The Boys in the Band, has died.
He was 99. Segal, who served three terms on the board of governors of the Academy of Motion Picture Arts and Sciences, died Oct.
18 at Providence Saint Joseph Medical Center in Burbank, daughter Laura Stegman announced. In 1974, Segal launched his own PR and marketing company, the Maurice E.
Segal Co., with clients that included The Hollywood Reporter, the Los Angeles Herald Examiner, the American Film Institute, Filmation Studios, Avco Embassy Pictures and Golden Harvest Films.
Read more on hollywoodreporter.com
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