Lenny Kravitz to headline UEFA Champions League final show in London

nme.com:

Lenny Kravitz will be headlining the UEFA Champions League final show in London.The four-time Grammy Award winner is set to perform as a headliner as part of the Pepsi Kick Off Show at the Champions League final between Borussia Dortmund and Real Madrid on June 1 at London’s Wembley Stadium.Speaking of the upcoming performance in a press release, Kravitz said: “I’m really looking forward to my performance for the UEFA Champions League Final Kick Off Show presented by Pepsi in London, a city which holds a special place in my heart.

It’s going to be such an exciting event ahead of a final that means so much to so many. We can’t wait to show you all what we have in store.” Guy-Laurent Epstein, UEFA marketing director, also added: “This year’s UEFA Champions League Final Kick Off Show presented by Pepsi will bring fans to their feet as legendary Rock and Roll icon Lenny Kravitz takes the stage to deliver one of his signature performances ahead of this year’s UEFA Champions League final.

Our longstanding and fruitful partnership with Pepsi fills us with enormous pride as we collaborate to make this flagship match on the football calendar more memorable and entertaining for fans inside Wembley and those watching around the globe.”Eric Melis, VP of Global Brand Marketing at PepsiCo also shared: “As a brand with a rich heritage in both music and football, we are proud to bring together once again the host city, millions of viewers from around the world, and one of the most iconic names in music for an electrifying performance live from iconic Wembley Stadium in London, the home of music, sports and entertainment.“The UEFA Champions League Final Kick Off Show presented by Pepsi will be headlined by a legend in the music industry.