Jim Rome’s Move To X Posts Strong Results Following Launch Of New Show In May

deadline.com:

EXCLUSIVE: After the premiere of his new talk show on X, sports media personality Jim Rome is showing he still has a lot in the tank, as recent data shows a promising start for his new venture.

Since launching the new three-hour live talk show on his X account on May 28, the show has had around 70 million total impressions as well as 42 million video views with about 11K in engagements, a strong start for a show that hasn’t even aired 50 episodes yet. “We couldn’t be happier with the successful launch of Jim’s show” said Brett Weitz, Head of Content, Talent, and Brand Sales at X. “As X continues to evolve into a video first destination at the epicenter of the world’s most dynamic conversations, we’re able to give creators like Jim ownership and autonomy to build a completely new fan first experience while also allowing him to connect with his audience in a much more tactical way.

Even after 35 years of being in front of the most passionate sports audience on a daily basis, he now more than ever, has the ability to socially engage with his guests, curate topics in real time, and deliver to an ever-growing fanbase hungry for the most provocative of conversations.

Jim has unlocked a deep bench of fans, and fandom, on the platform and we can’t wait to watch it continue to grow.” With the changing times as media personalities specifically those specializing in the world of sports, Rome still shows, as he enters his fourth decade in the business, his loyal following is still strong.