Doug Williams Nashville show performer social musician Doug Williams Nashville

Independent Musicians Turn to Social Media to Recoup Lost Touring Wages

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www.billboard.com

For Doug and Telisha Williams, becoming homeowners was a special challenge.The couple, married musicians who perform together as the Wild Ponies, had difficulty securing a loan because their income is based off their ability to tour, and can fluctuate.Still, in March, they were able to get a co-signer and became proud homeowners of a fixer upper in Nashville.

But in a matter of days, up to 85% of their income was wiped out due to the coronavirus pandemic. “We immediately had to cancel 38 U.S.

dates. ... And we’ve lost an entire U.K. and European tour. For us, that’s pretty much all of our income,” Doug Williams said.So now, like many other independent musicians, they’ve turned to social media and the Internet to make up their lost wages.

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