Gordon Cox Theater Editor They don’t give out Tony Awards for Most Comically Elaborate Broadway-Themed Promotional Announcement of a Football Telecast Series.
But if they did, “ManningCast the Musical” would be a shoo-in. “ManningCast,” ESPN’s popular live broadcast series of Monday night football games hosted by NFL superstar brothers Peyton and Eli Manning, announced its fourth season Sept.
3 with a ten-minute YouTube video chronicling the Mannings’ (fictional) efforts to mount “ManningCast the Musical,” complete with original songs, choreo, a “Rent” riff, sequined versions of the Mannings’ signature quarter-zip sweaters, and a bonkers array of cameos from Robert Downey Jr., the Backstreet Boys, Kevin Hart, Michael Bublé, Pete Davidson, Paris Hilton, Snoop Dogg and Disney CEO Bob Iger, all mixed in amid the parade of football faces.
The comedy short, which racked up 6.6 million social media views in its first 48 hours, is extravagant enough to make you wonder: How’d they pull it off?
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