Doing It Her Way: Bobbi Althoff On Shaking Up Social Media & The Talk Show Format – Crew Call Podcast
deadline.comDeadline’s Crew Call continues its spotlight on the revolutionaries of social media who are impacting the film and TV industry with Gen-Z mom vlogger-turned-absurdist online talk show host Bobbi Althoff.
Similar to our previous social media guests — actor/comedic performer Adam Rose and teen K-drama series Alan’s Universe architect and star Alan Chikin Chow — Althoff is burning a trail for herself in the entertainment industry and leading her own burgeoning empire of brand endorsements and more at a time when the film and TV spheres are undergoing contraction and confusion about what consumers crave.
For Althoff, host and creator of The Really Good Podcast, pop culture is still the rage for many; it’s just how you harness it.
Her deadpan talk show style, unprepared host styling and fearless demeanor to call guests out on their sh*t has lassoed her 13 million followers across social media, regularly topping the podcast charts, while her interview clips with the likes of Drake, Bobby Flay, Scarlett Johansson, Shaquille O’Neal, Mark Cuban, Michael Cera, Rainn Wilson and SZA have clocked north of 1 billion views and over 250 million likes.
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