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Mitch Lowe

Ted Farnsworth

Stacey Spikes

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CEO Says MoviePass Will Test Ads On Its Platform, Offer Cheaper Tickets To Users Who Watch Them

10.03.2024 - 02:43

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deadline.com

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MoviePass CEO Stacey Spikes said the service may give users buying tickets on the app the option of watching a bucket of commercials in exchange for credits they can cash in for movie tickets.

Spikes – who relaunched the company out of bankruptcy in 2022 – wants to start a beta trial this coming summer. He spoke at SXSW after the premiere of the Muta’Ali directed documentary MoviePass, MovieCrash earlier today.

Spikes co-founded the company, which was then acquired by Ted Farnsworth and Mitch Lowe. They ejected him and ran it into the ground with too-good-to-be-true ticket offers.

Shareholders in MoviePass’ parent Helios + Matheson were wiped out when it filed for Chapter 11. Lowe and Farnsworth have been sued for fraud by the SEC.

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