With October being Breast Cancer Awareness Month, leading UK lingerie retailer Boux Avenue has launched a brilliant new initiative to help raise money for the charity Coppafeel! - with whom they've been partnered since 2023.
All you need to do is snap up a pair of the brand's best-selling seamless underwear sets. Coppafeel! is the UK’s only breast cancer awareness charity for young people whose mission is to get 'every 18-24 year old checking their chest; empowering young people to get to know what’s normal for their bodies, so that they can contact their GP should they notice something unusual for them".
Since their partnership began, Boux Avenue fans and customers have been able to donate at till points or online checkouts. But this month, with each purchase of the brand's popular Ribbed Scallop Seamless Bralette, £20, in Powder Pink and the matching R ibbed Seamless Scallop Thong, £14, 10% off the sales will be donated.
With this initiative, you can both get your hands on one of the most comfortable lingerie sets as well as offer your support to the CoppaFeel!
Read more on ok.co.uk
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