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@MattLovesHair, aka Matt Newman, on Finding Online Fame Through Basic Hair Tips

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www.glamour.com

The first thing you should know about Matt Newman is he has what he calls “shitty hair.”Like, that never does quite exactly what he wants.

Hair that finds him, an hour before a big event, cursing at the mirror. Hair that frizzes in the humidity and flattens in the rain.In other words, Newman has the type of hair that real women and men deal with every day.

In the hair industry–full of over-the-top hairstyles and models with shiny manes–you don’t see a lot of people with hair like Newman’s.

But having shitty hair has turned out to be his secret weapon.Newman, or as he’s known to his more than 2 million followers across social media, is a new type of beauty influencer.

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