Ateez Remembers ‘Flood of Emotions’ for Coachella Debut, Thanks Loyal Fanbase for Growing Global Fame: ‘It Feels Like We Can Overcome Anything’
variety.comCarole Horst Ateez made history earlier this year as the first male Korean group to play Coachella, just one stop on its “Towards the Light: Will to Power” North American tour that sees the octet play L.A.’s BMO Stadium July 20-21.
The KQ Entertainment act has been on the rise well before the desert fest, scoring their first Billboard No. 1 in December 2023 with “The World EP.Fin: Will” and in June reached No.
2 on the Billboard 200 with single “Work.” In 2023, Ateez was among the biggest-grossing K-pop tours, racking up $13.9 million at the box office over 10 shows and 103,000 tickets sold, according to Billboard.
The group, which debuted in 2018, probably created more fans — known as ATINY— with its dynamic Coachella set, and their songs and set pieces that are more story-driven than other pop acts.
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