Patrick Frater Asia Bureau Chief Asia Satellite Telecommunications (AsiaSat), a leading operator of satellites, has moved into content distribution with the acquisition of Hong Kong- and U.K.-based TV distributor Lightning International.
The diversification was described by AsiaSat as “a strategic move to expand the company’s services and extend its clients’ reach to global audiences through traditional and new distribution platforms including OTT and FAST.” AsiaSat is known to be acquiring 100% of Lightning International, but other deal terms were not disclosed.
The news was disclosed on the first day of the AVIA conference in Hong Kong and on the second day of the Shanghai International Television Festival.
Lightning was founded some 12 years ago represents media owners and producers and now handles distribution of TV channels and program content.
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