Amazon’s James Farrell, Yoshimoto’s Akihiko Okamoto to Discuss ‘LOL: Last One Laughing’ at Mipcom
variety.comLeo Barraclough International Features Editor James Farrell, head of international originals at Amazon MGM Studios, and Akihiko Okamoto, president and representative director at Yoshimoto, are to feature in a joint keynote session at TV market Mipcom.
The execs will explore the origination and approach that has made “LOL: Last One Laughing” one of the most successful and travelled formats of recent years and Prime Video’s most watched title ever in several countries.
The session, part of the market’s Media Mastermind Keynote series, will be staged on the first full day of Mipcom on Oct. 21 at 10.20 a.m.
in the Grand Auditorium of the Palais des Festivals. The 40th edition of Mipcom will take place in Cannes from Oct. 21-24. The show originated from a top-line pitch to Farrell as follows: “Ten comedians gather in a room and try to make each other laugh; the last one to keep a straight face wins.” The original 2016 series from Japan, “Documental,” created by and starring Hitoshi Matsumoto and owned by Yoshimoto Kogyo, has gone on to spawn local versions in more than 20 territories, including Canada, India, Brazil, Nigeria and the Nordics, and is the most watched title of all time on Prime Video in France, Germany and Italy.
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