—be it that actually gives you the support you need or that doesn't slip down your chest—there are times when this lingerie unicorn simply won’t do.
Cue the underrated yet highly effective boob tape, which unlike , offers lift and shaping, making it ideal for wearing with deep V-neck tops, , and liquidy, second-skin dresses à la .“Boob tape is designed to lift and hold breasts in place without the use of a traditional bra,” says , a personal stylist and image architect with 10 years of industry experience. “It can also be used to cover your nipples in the event that you’re wearing something see-through, sheer, or very fitted.” It's different from a sticky bra in that it's best for plunging necklines; sticky bras are more suited to making breasts look perky underneath backless dresses and tops.Think of it as a bra alternative, adds Ashley Full, personal stylist and co-founder of , a size-inclusive online shopping platform. “It can be totally customizable to each outfit, allowing the wearer to adjust to exactly how they want—whether that’s lift, cleavage, or something else.”Of course, not just any sticky fabric strip will do. “The biggest thing to look for is a tape that is supportive and can hold up your breasts,” says Cartledge.
Look for boob tape with strong adhesive—bonus points if it's also water-resistant and hypoallergenic, so it won't irritate skin and leave you with a constellation of breakouts afterward.
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