nor is being floated as Carlson’s heir apparent. That Fox News is still competitive in that time-slot with a drop-in replacement speaks to its enduring ratings strength.
But it can’t feel good that MSNBC beat Fox News on Wednesday night at 8 p.m., with “All In With Chris Hayes” barely edging out Kilmeade’s news hour by a few thousand total viewers (with 1.37 million).It’s also worth noting that when looking at the target demographic of adults among 25-54, Fox News’ rivals always fare better by comparison, thanks to Fox News’ aging audience.
On Wednesday night, for instance, from the “primetime” hours of 8 p.m.-11 p.m., MSNBC was tops with 153,000 viewers, while Fox News pulled in 146,000 and CNN saw 125,000.Carlson’s final show on Friday night drew in 2.65 million viewers, a below-average haul for the host who had no idea he’d be fired the following Monday morning.
Everyone from Carlson to Sean Hannity said they were blindsided by Fox News’ shocking move, reportedly the result of a confluence of troubles for the conservative commentator who was the highest rated, and highest-paid, host in cable news.Fox News has a long history of replacing its ratings juggernauts when they flame out: Bill O’Reilly, Glenn Beck, Greta Van Susteren and others have been successfully backfilled from Fox’s bench.
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