This Morning star Rochelle Humes has candidly revealed that her successful business venture has led to her TV work becoming "a side hustle".The 35-year-old launched the popular baby skincare brand My Little Coco back in 2020, which quickly became a top seller in retail store Boots.
Despite being a full-time businesswoman and mum to three young children; Alaia, 11, Valentina, seven, and three-year-old Blake, Rochelle, who is married to JLS star Marvin Humes, still finds time for her TV career.
However, she admits it's taken a backseat due to her business commitments, although she still "enjoys" appearing on the show when she can.
Fans were delighted to see Rochelle back on screens last week, co-hosting with Dermot O'Leary while Alison Hammond is on hiatus.
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