Rob Jonas has been named CEO of P-MRC Data, a joint venture of Penske Media and MRC and database of global music and entertainment consumption, behavior and trends, powering the Billboard and Rolling Stone charts.Jonas will be based at the group’s Los Angeles headquarters, tasked with unifying and expanding its portfolio of data products, increasing value for existing and new customers and partners, and solidifying its role as an authoritative, independent data company for the music and entertainment industries.P-MRC, created last fall, includes MRC Data (formerly Nielsen Music), Alpha Data and Variety Business Intelligence.
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