Todd Spangler NY Digital EditorJellysmack, a company that optimizes the distribution of creator videos and other content, has tapped Sean Atkins as president.Atkins has served as an official adviser to Jellysmack since 2019.
He brings more than two decades of experience to Jellysmack after previous stints as CEO of RTL Group’s Digital Video Group, president of MTV, chief digital officer for Discovery, and SVP digital initiatives and new media programming for HBO.In his new role at Jellysmack, Atkins is tasked with expanding the company’s creator program as well as its media partner program, which is designed to help intellectual-property owners generate new revenue from their content libraries.
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