David Cohen reports 2020 president innovations David Cohen

IAB’s Randall Rothenberg Steps Down as CEO, David Cohen to Take Helm

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variety.com

Todd Spangler NY Digital EditorRandall Rothenberg is relinquishing his role as CEO of the Interactive Advertising Bureau after 14 years atop the digital advertising and marketing trade association.David Cohen, who has served as president of IAB since March 2020 after more than two decades in the media agency world, will take over as chief exec as of Sept.

15. Rothenberg will stay on in the role of executive chair of IAB (not the IAB board of directors) through 2022, reporting to Cohen.Cohen will serve as CEO of both IAB and IAB Tech Lab, its affiliated, global trade association dedicated to the development of industry technical standards, which is led by Dennis Buchheim.

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