Jo Martin social CEO Platform Jo Martin

How to Use Social Media to Build Your Personal Brand

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Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services. People around the globe are constantly on social media.

This is not some new trend – it has been ongoing for well over 10 years now. Your little sister as well as your grandmother are likely on some social media of their choosing.

This is probably no shock to you whatsoever as this is the new norm. However, in the grand scheme of things, this pattern of human behavior is far outside the long-standing norm when contrasted against that of the generations that came before us.

For example, your great-great-grandfather did not look to the endless number of digital pages for help in creating a business and turning a profit.

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