Hocus Pocus 2 set a record in Nielsen’s weekly streaming ratings, drawing more than 2.7 billion minutes of streaming from September 26 to October 2.
The Disney sequel premiered on September 30, meaning only its first weekend counted toward the total. Netflix’s Dahmer took the top spot easily with almost 4.4 billion minutes of streaming.
Hocus Pocus 2, which stars Bette Midler, Kathy Najimy and Sarah Jessica Parker, easily beat the previous streaming movie mark set by Disney’s Oscar-winning animated feature Encanto.
It had 2.2 billion minutes of viewing from December 27, 2021, through January 2, 2022. The audience for Hocus Pocus 2, a followup to the 1993 original movie, was pretty widely spread out, with the 2-to-11, 18-to-34 and 35-to-49-year-old age groups each accounting for one-quarter of viewing, according to Nielsen.
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