Cynthia Littleton Business EditorThe international advocacy org Global Citizen had big plans this year for campaigns to advance its agenda of ending extreme poverty by 2030.
And then the pandemic struck.Hugh Evans, co-founder and CEO of Global Citizen, worried as the coronavirus lockdown took hold that the whole year would be “lost” for elaborate fundraising and awareness efforts that were long in the works.
He was wrong.“I honestly thought our entire year was going to crumble,” Evans told Variety. “Now we are seeing that it’s been the biggest year ever for Global Citizen.”In the end, Global Citizen had to put some projects on hold, but other worthy endeavors came together organically out of the immense need and hardship created by the.
Read more on variety.com
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