Naman Ramachandran The Indian media industry is improving when it comes to women in significant positions but there is a way to go before gender parity is reached, a high-powered panel debated at Mumbai’s Frames conference.
The annual media industry conference is organized by the Federation of Indian Chambers of Commerce and Industry (FICCI). Aparna Purohit, head of India and Southeast Asia originals, Amazon Prime Video, talked about the early “tough days” when she started her journey. “From then to now has been a paradigm shift, just the number of women who are now in front of and behind the camera.
It’s incredible. And I also want to acknowledge the role of streaming. It has really democratized the industry, the kinds of avenues and opportunities that have opened up, it’s just absolutely beautiful,” Purohit said.
Purohit revealed that it is now mandatory for every Prime Video writers’ room to have at least one woman and that the streamer is now working towards getting at least 30% women as heads of departments across all of the service’s shows.
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