Disney, Netflix go on AI hiring sprees as strikes drag on

nypost.com:

use of AI being a major point of contention in negotiations — major entertainment companies appear to be hiring for jobs in the artificial intelligence field.

The Hollywood Reporter searched through job listings and found a number of open positions related to AI. Disney has around a half-dozen job postings “focused on AI and machine learning,” according to a review by the publications.

These job offerings follow the company recently laying off thousands of employees.Some positions are with Disney’s “Imagineering” team, the group responsible for creating attractions at Disneyland and Walt Disney World.One Imagineer role calls for someone with “ambition to push the limits of what AI tools can create and understand the difference between the voice of data and the voice of a designer, writer or artist.” The hire will “collaborate with third party studios, universities, organizations, and developers to evaluate, adopt, and integrate the latest generative AI.”The Hollywood Reporter found that the individual who fits the bill is promised “a base salary of up to $180,000 per year, with the possibility of bonuses or other compensation as well.”The outlet also noted other intriguing opportunities at Disney: “Another role, for a machine learning engineer in the Disney Streaming Advanced Research division (it’s ‘responsible for creating AI-enabled solutions for Disney+, Star+, and ESPN+,’ per the listing) will use AI to ‘work on advanced personalization efforts involving digital avatars.'”Meanwhile, the Intercept recently called out called out Netflix for posting an AI product manager position that will pay up to $900,000.“Our business is driven by Machine Learning/Artificial Intelligence, which fuels innovation in content creation.