CNN+ To Shut Down, Ending Network’s High-Priced Gambit On Subscription Streaming
deadline.comUPDATED: CNN+, the news network’s expensive venture into subscription streaming, will shut down at the end of the month.The heavily promoted service launched on March 29, but almost immediately there were reports of lower-than-expected subscription numbers and plans for cutbacks under new CNN parent Warner Bros.
Discovery.Chris Licht, the new chairman and CEO of CNN Worldwide, said that they have decided to “focus our investment on CNN’s core news-gathering operations and in further building CNN Digital.
This is not a decision about quality; we appreciate all of the work, ambition and creativity that went into building CNN+, an organization with terrific talent and compelling programming.
But our customers and CNN will be best served with a simpler streaming choice.”Andrew Morse, who had led CNN+, will leave the company.All of the broadcast news divisions and news networks have launched streaming offerings, but none gained quite the attention that CNN+ did, conceived during the era of former CNN President Jeff Zucker.
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