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Cannes XR Virtual: VR, AR Industry Learns to Take a Long Term View

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variety.com

Tim Dams Somewhat appropriately, participants for the Cannes XR program will gather virtually from around the world this week for the Marche du Film’s three-day event dedicated to virtual (VR) and augmented reality (AR) projects.Running June 24-26, Cannes XR Virtual will see more than 55 pieces presented through virtual art gallery Museum of Other Realities, spanning XR projects in development through to premieres of new works.Senior figures from tech firms Google, Facebook, Microsoft, Intel, HP, HTC, Huawei, Epic Games and Unity are among those participating in Cannes XR’s Development Showcase, which has 23 projects seeking production and distribution support.

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