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Canal+ Group Acquires Stake In Senegalese Production Company Marodi TV

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deadline.com

Canal+ Group has acquired a stake in Senegalese production company Marodi TV, which is a key player in the West African drama series scene.

The move comes amid a major push into Africa by French pay-TV giant Canal+ which is currently attempting to secure 100% ownership of the South-Africa-based pan-African TV and streaming giant MultiChoice, in which it holds a minority stake.

Founded in 2012, Marodi TV has positioned itself as the leading producer of series in Senegal with a catalogue of over 600 hours of content.

These shows are also popular with the African diaspora. With a community of six million subscribers on YouTube, the company has based its success on broadcasting its series via digital platforms and local and pan-African television channels.

Read more on deadline.com
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