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As The Box Office Battles Back, Is No. 1 Circuit AMC About To Buckle? Don’t Bet Against Adam Aron…At Least Not Yet – CinemaCon Curtain Raiser

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Thank God — with hits like Dune: Part Two, Godzilla x Kong: The New Empire and Kung Fu Panda 4, the domestic box office may finally be shaking off the ashes from the double strikes, now counting close to $1.8 billion, with moviegoing gaining momentum.

We told you quite early – at last year’s CinemaCon — that the strike clouds were bound to send a monsoon on the business, and indeed they did.

But despite the theatrical business’ increasingly robust expectations for late summer and beyond — many peg Marvel Studios/Disney’s Deadpool & Wolverine as the breaking of the dam — things have felt a bit touch and go and there’s been much chatter that exhibition is set for a reckoning; that mid-level exhibitors are bound to fold into each other.

Even that the No. 1 circuit AMC Entertainment, which is saddled with about $4.8 billion in debt, is bound for bankruptcy. Not so — or not anytime soon To riff off Mark Twain, the reports of AMC’s death have been greatly exaggerated.

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