William Earl administrator Variety, Hollywood’s leading provider of entertainment business news, and Luminate, the entertainment industry’s trusted partner for data and insights, have teamed on a data venture designed to bring transparency to viewership levels and rankings for original streaming TV shows and movies.
The partnership will include the March 24 launch of two weekly top 10 charts, one covering original TV programs and the other, films produced for streaming platforms.
The data will be fueled by Luminate’s new Streaming Viewership (M) product that tracks viewing, digital and social activity around original streaming content.
The TV and film charts will be published weekly on Variety.com and data from Luminate will be incorporated into other Variety platforms as well as Variety’s reporting on TV ratings and audience measurement. “We anticipate that the Variety Original Streaming Charts will be a game-changer for the entertainment industry and are pleased that Luminate recognizes Variety as the home for this data,” said Dea Lawrence, Variety Chief Operating and Marketing Officer. “There is a tremendous need for transparency around streaming viewership and we are excited to offer our audience, the largest audience of any entertainment business news site, this service.” For the first time, original streaming charts data will be available without a premium subscription, providing industry professionals readily available insights.
Read more on variety.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.