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USA Today Launches Paywall for Digital Content, Says Many Stories Will Remain Free

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wrote president of news and publisher Maribel Perez Wadsworth and editor in chief Nicole Carroll in the announcement, citing internal statistics that show USA Today’s digital platforms garner about 90 million unique visitors a month. “Now we’re asking our readers to help support premium journalism.”The move makes the Gannett-owned outlet the last of the nationwide newspapers to adopt a subscription model for online content — and comes as revenues from print advertising and subscriptions have cratered.

The paper will introduce multiple subscription models, all with discounted introductory rates. A digital-only tier will cost $9.99 per month; an ad-free digital-only option will cost $12.99; and a home-delivery subscription that includes.

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