New initiative launched to boost fan confidence ahead of Taylor Swift UK ‘Eras’ tour
A paid for ad feature for viagogoA new initiative created to help boost fan confidence for those who are going to gigs alone has been launched ahead of Taylor Swift ‘Eras’ tour.Created by viagogo, their first ‘Solo Socials’ event ahead of Swift’s Eras Tour shows in London – and her series of UK shows throughout June and August with support from Paramore, is designed to both boost confidence and bring like-minded fans together in an effort to help them gain confidence in attending a gig on their own and make memories before the tour. Neither Swift nor her team are involved with the venture.The free Viagogo ‘Solo Socials’ event aimed at Swift fans will be hosted by drag queens Margo Marshall and Vicki Vivacious (from Ru Paul’s Drag Race UK) and will conduct a series of games, quizzes, and performances throughout the night.Fans will be treated to a complimentary cocktail, friendship-bracelets and food, alongside a line-up of music, entertainment and comedy.The event will take place on Wednesday, May 22 at Mrs Riot in Covent Garden, central London.