Formed in April 2021 to help ease the financial challenges placed on independent film productions in the Covid era, Project Indie Hope has launched the non-profit Project Indie Hope Foundation as it looks to expand.
Gerry Pass, CEO and founder of Project Indie Hope and Chrome Entertainment, says the organization has already aided almost 200 films in its first year and still has plenty of work to do.
Speaking on a panel at the American Pavilion during the Cannes Film Festival this week, Pass and Project Indie Hope’s National Project Manager Charlie Phoenix discussed the company’s mandate as well as issues facing the indie sector alongside Aimee Schoof, co-founder of Intrinsic Value Films; and Caddy Vanasirikul, Head of Acquisitions for The Exchange.
You can watch the panel in full below.While there’s optimism here on the ground as projects flood an energized Cannes market, and as return to work rules are being amended in the U.S., Covid protocols and challenges are going to be around for the foreseeable future, the panelists agreed.Said Schoof, “I think this is kind of the new normal now, I feel like this is the way we’re going to keep doing it.
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